Storm Sillu Stration Application Applying Mobile Analytics to Increase Catering Revenue

Applying Mobile Analytics to Increase Catering Revenue


Food and beverage management involves planning, purchasing, promoting, storing, and serving food and beverage products to customers. Beverage sales represent a large portion of revenue for retailers, contributing up to 30% of total retail sales in the U.S. Proper management also reduces inventory costs and produces positive cash flows. A successful beverage management team focuses on building organizational capacity, improving customer satisfaction, increasing product market share, reducing operating costs, and increasing profitability. This combined effort helps to increase company growth and profits.

Food and beverage services provide customers with a wide range of products, including alcohol, food, vitamins, bakery products, medical devices, health and wellness, laundry and cleaning supplies, home care, and much other food and beverage services. A beverage is a commercial product designed for consumption. Different types of beverages served in restaurants and bars include coffee, tea, cocoa, flavored water, sports drinks, fruit drinks, juices, wine, and beer. Also, many companies offer specialty foods, such as confections and baked treats, that are provided in conjunction with beverage services.

Buffet catering involves providing restaurant-level service to event planners, corporate clients, and private parties. Catering can be provided in an at-home or facility location. Typically, a food service manager or supervisor is responsible for all aspects of operation, including front desk duties, menu planning and preparation, staffing, advertising, customer service, and delivery. Typical events that require catering include corporate events, fundraisers, banquets, weddings, birthdays, graduations, and holiday parties. For some companies, catering is provided as part of a package deal when customers purchase specific items from the company’s online catalog. Many companies offer a full range of foodservice options, from quick-serve buffets to sit-down dinners, pasta parties, deluxe buffets, and specialty buffets.

A typical buffet service involves a host, a server, and a few select guests of honor. Depending on the guest’s size, appetizers may not be served. Generally, the host provides the guest of honor with the utensils and ingredients for the meal, and the server supplies the rest. They either bring the food to the table or place the food on a table and serve by lifting the lid of a pre-cooled cooler or bringing it to the guest’s attention before they arrive.

Many buffet counters are equipped with beverage carts, which allow guests to bring their favorite bottled or canned beverages. Some establishments also have side tables, which can contain ice-cold drinks. Side tables are ideal for hosting private parties and dinners. Ghost kitchens The most common type of buffet counter is the pop-up buffet. This buffet-style is called “cozy” because of the small size and cozy environment created. It usually contains a few serving dishes and a single table, making it easy to accommodate larger guest gatherings.

Everything You Need to Know About Ghost Kitchens | by Kevin Freeborn |  LinkedIn

If you plan a night in town and would like to provide a pleasant sitting experience, a mobile app on your smartphone may be a perfect addition. Many hotels offer a complimentary guest room service during their business travel, and it is an excellent way to encourage guest interaction. An app lets guests order their drinks from their mobile devices without stopping at the front desk. Once the guest pays the bill, they can check their mobile device to see if their beverage is delivered. If the guest doesn’t wish to drink, the app will make them aware that there are no available beverages. If they want to drink, it will display when it is time to get a new beverage.

An additional benefit of adding a mobile app to your existing guest room service is attracting new customers. If you currently only offer light snacks and bottled water as options for your guest, offering a mobile app allows you to extend your offerings to include full meal options. By doing so, your guest will not have to leave their table to ask for a sandwich or other option. It will be possible to deliver a complete meal without leaving the table.

An additional benefit of a buffet service is that it can provide an affordable alternative to full sit-down meals. While buffets can be more expensive than a sit-down meal, the cost of a buffet is generally far less per person. This means that a buffet counter can provide a price-effective and convenient way for guests to enjoy a snack or two while still in the room. Whether you want to extend your current buffets into a full sit-down meal or add another option for inexpensive snacks and drinks, adding a mobile app for guests to use on their smartphones may be a great way to attract new business.